The new trend in gyms is small group training. Training in a small group has many advantages: The motivation to reach one's goals is higher, the training is varied, versatile and extremely fun and the training has traits of personal trainers due to the close supervision of the small group by a trainer. Life Fitness has been reading the signs of the times for more than 45 years and has clearly recognized this trend. The dumbbells of the Studio Collection were developed especially for group training. The weights are color-coded by an intuitive scheme - allowing exercisers to select the right weight for their fitness level and training goals with a flick of the wrist. Find out what makes these dumbbells so special that they were even honored with a design award here.
Studio-Collection Dumbbell Packs honored with the GOOD DESIGN® Award of the Chicago Athenaeum
The Chicago Athenaeum Museum of Architecture and Design and Metropolitan Arts Press Ltd has presented the Good Design Awards every year since 1950. With a history of 69 years, this award is not only the oldest, but also the most prestigious award for innovative, modern industrial, product and graphic desgins. The main focus of the GOOD DESIGN® program is on the quality of designs in form, function and an aesthetic that is far from ordinary. The Athenaeum's Good Design program seeks to advance the ideal of a design process that fuses product excellence with excellent durability and strong public identification with the product.
An expert jury of design professionals, leading industry specialists, and members of the design press evaluate submitted products according to criteria established back in 1950: The most impressive aesthetics in innovative design, new technologies, materials, construction, concept, function, utility, energy efficiency and environmental impact and sustainability. Life Fitness' Studio Collection Dumbbell Packs were honored with this prestigious award in 2018. Leading the development of the entire Studio Collection is Life Fitness' lead industrial designer, Rad Arceta.
Exercising properly with dumbbells and weights
Rad Arceta on innovation in design
Designer Rad Arceta believes that innovation comes from the need to identify and serve unmet user needs and solve weaknesses. It's important to think outside the box: Life Fitness likes to use clever solutions that already exist outside the fitness industry and adapt them to its own needs. Rad Arceta's design philosophy is focused on user-friendliness; he believes that the design of a product must be instinctive and useful.
"Because of human nature, we tend to skip instruction manuals and engage directly with the product. Therefore, a well-designed product contains intuitive instructions on how to use it in its shape, graphics, surface and colors," the designer said in an interview. For Arceta, empathy is the path to thoughtful design. For him, awareness of the user and the environment in which the product will be used is the most important ingredient in arriving at thoughtful, innovative design solutions.
Color selection and physical design nuances for a fantastic training experience
As the name suggests, the colors of the Studio Collection have been selected for the environment in a gym. Soft, light colors are complemented by vibrant accent colors . The accent colors are meant to convey a playfulness, mimicking the visual energy that should be present in a studio. The complete aesthetic of the Studio Collection is designed to exude movement and energy even when the products are not in use. Divergent lines, dynamic shapes and flowing arcs are used to achieve this. Cohesion of the collection was also important to the designer: various signature elements of the design are used purposefully to hold the entire collection together visually. The fact that external form can specifically support function can be seen in the kettlebells of the Studio Collection: the innovative, patented handle design allows the user to perform ergonomic, flowing movements that are easy on the wrists and forearms .
Conclusion
Life Fitness' well thought-out Studio Collection is not only aesthetically pleasing, but more importantly, it is designed to meet the needs of exercisers. With attention to detail, a fresh, vibrant color concept, ergonomic innovations and smart accessories and storage systems, Life Fitness' Studio Collection scores points not only with exercisers.
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Editorial fitnessmarkt.de (DG)
Image credit: #11408_mr_AdobeStock
Published on: 12 June 2019