HDD Group | The millennials are currently the most popular generation. Every person between the ages of 18 and 34 falls into this group. They will be the largest target group for fitness clubs in the coming years, but interest in "traditional" gyms is on the decline. Millennials are always on the lookout for special locations with a special atmosphere.
What role do design & equipment play in your club? Are you giving your members the "workout experience" they are looking for? Is your club ready for millennials?
SMART TECH
One way to enhance the experience in your group fitness area are the barbells & Steps of the SMART TECH series (developed by Les Mills International). The equipment has a unique design and has been manufactured using the latest technology. It is also extremely robust and user-friendly.
Source: body LIFE
Published on: 7 September 2016