EMS training is currently booming: more and more of the so-called micro studios, in which the training is offered, are currently shooting out of the ground. In just 20 minutes a week, great results can be achieved with electromuscular stimulation, including weight loss, muscle building, back pain relief and body toning - this effectiveness has been proven by numerous scientific studies from universities and sports colleges. What was missing until now was a study that focused on the opinion of the end users, i.e. those who train, and reported on their experiences and satisfaction with the form of training. This gap closed now EMS-TRAINING.de, the largest search and information platform around EMS, with its "EMS study 2017", which was recently published.
The results of the study
The first end customer survey on the subject of EMS is intended to reveal the motives, expectations, successes and satisfaction of those who train and to offer groundbreaking recommendations for action for EMS providers and the industry. An online survey was conducted to collect data, and 1,317 people from Germany and Austria participated, including 834 women and 483 men. Here are the key findings:
→ Where did the first contact with EMS take place?
More than half of the survey participants first came into contact with EMS through stories and recommendations from family, friends or acquaintances. EMS through stories and recommendations from family, friends and acquaintances, while one in five walking past an EMS studio learned about the new form of training.
→ What are the goals of those who train?
Through the study, it was found that the main goals of those exercising are. Body toning (approx. 66%) and Muscle building (approx. 65%) are. More than half want to use EMS to improve their general fitness level. fitness condition and just under half back pain combat back pain. The top 5 goals also include Lose weightwhich around 44% of respondents would like to achieve.
Looking at women and men separately, it is clear that the majority of women, almost 80 % , want totone their bodies . Building muscle and improving fitness are also among the three most frequently mentioned goals of women. Older women place more emphasis on alleviating their back pain, while losing weight plays a greater role for younger women (under 40).
For men, the main goal is to build muscle, which 70% want, followed by improving their fitness and relieving back pain.
→ What successes were the exercisers able to achieve?
Were the goals that the exercisers had able to be realized with EMS? Over 60% achieved muscle gain with EMS.while around 53% were able to tighten body. Also, almost half of the respondents were able to improve their overall fitness as well as 44% were able to improve their back pain.
Over 60% of women managed to tone their bodies with EMS and about 57% built muscle. Their fitness improved almost 46% and about 43% relieved their back pain. A quarter of the women surveyed lost weight with EMS.
Among the almost 70 % of the men achieved muscle with EMS, about half were able to relieve their back pain. Older men in particular improved their overall fitness with training.
→ When did the first training effects set in?
For more than 70 %, the first training effects were already apparent after less than three months and for about 28% already in the first month. Over 91% felt the first results in the first six months! Overall 95 % of all respondents noticed physical changes due to EMS!
→ What do people like about EMS and what about its suitability for everyday use?
EMS training offers convincing advantages: Over 90 % of the respondents like the low time requirement of only 20 minutes per week and 84 % appreciate the personal personal support by the personal trainer. Since the training only takes up a small amount of time, 99% manage to integrate EMS into their daily routine..
→ What do customers expect from an EMS studio?
When asked what should definitely not be missing in an EMS studio, about 88% responded with. "competent trainers with expert knowledge". Also a good appointment availability is also important to customers. A ambience to feel gooda regular body analysis as well as parking and shower facilities were among the most frequently mentioned answers.
→ How satisfied are the users with EMS and would they recommend it to others?
Through the study it was possible to find out that the EMS users are very satisfied customers. are. The training method is also supported by the fact that almost all respondents (95%) would recommend EMS to others. would. When the contract expires only 3 % do not want to extend and over 70 % would continue with EMS.
Conclusion: EMS is very well received by customers!
The "EMS Study 2017" makes it clear that EMS training is still on the rise. Thus, not only the positive effects of the training form are now scientifically proven, but also the successes and opinions of those training have become clear through a representative survey. The study points out that the EMS-Trainierenden are very content with the training form, that they could obtain very fast outstanding successes and recommend EMS therefore also. Also the small expenditure of time as well as the everyday life suitability make EMS a popular training form. EMS providers also benefit from the study, because they receive recommendations on what a good studio should offer from the customer's point of view - competent trainers are the be-all and end-all for those who train.
Would you like to learn more about the results of the "EMS Study 2017"? Then read the complete study!
You can find more information about training with electrical muscle stimulation at EMS-TRAINING.com!
Find now your suitable EMS devices to the unbeatable price!
Editors fitnessmarkt.de (SIS)
Picture credits: EMS-training.de
Published on: 30 May 2017