Reed Exhibitions Deutschland GmbH | The FIBO INNOVATION & TREND Award 2018 lives up to its name and sets new impulses for the international fitness and health industry with its award winners. 108 companies wanted to receive the coveted award of the FIBO five companies from Germany, Belgium and Switzerland prevailed in the end. They were honored at the event held on April 11 in front of around 400 top representatives of the European fitness industry.
Category "Digital Fitness": BODYGEE AG
People who exercise are motivated by success. Tracking workouts via app or fitness tracker is therefore very much in vogue. With the 3D Body Tracking app, the Swiss manufacturer offers fitness studios and personal trainers the chance to show fitness fans the positive changes in their bodies in a true-to-life way. Weight loss, muscle growth and firmer contours are recorded with a hand-held scanner and displayed in real 3D via a web application.
Category "Health / Prevention": MSD Snap-Stop
Latex bands are used in both health training and physiotherapy as well as in strength training very popular. The Belgian manufacturer MSD Europe makes the resistance training on the belt even safer. Thanks to the innovative Snap-Stop® technology, the band does not snap back painfully even when it is under very high pressure or damaged.
Category "Lifestyle / Life Balance / Wellness": JoyBräu
This Hamburg-based start-up has developed an innovative alternative to protein shakes: an alcohol-free protein beer. The refreshingly tart sports drink contains 21 grams of protein per 0.33-liter bottle - just under half of which are high-quality BCAAs, plus L-carnitine and beta-L-alanine.
Performance" category: xelerate training systems
The Power Area, an interactive training surface, specifies tasks and running routes and, thanks to integrated sensors, also checks at the same time whether the athlete is carrying out all the specifications correctly. This not only improves physical speed, coordination, endurance and strength are trained, but also perception, decisiveness and the ability to anticipate and quickly adapt to new situations.
Category "Start-up": SWARM Nutrition
Protein bars made from insects - this interesting product alternative for the gym counter was developed by the Cologne-based start-up. They contain all essential amino acids as well as important micronutrients and are interesting for gym-goers who want to eat sustainably.
Source: body LIFE
Published on: 18 April 2018