One location, one ticket, one entrance - but not just one program. With FIBO CAMPUS, FIBO, the Leading International Trade Show for Fitness, Wellness and Health, is relaunching its entire specialist program in 2019. Trade show visitors will have the opportunity to put together their own personal timetable at the parallel congress more easily and flexibly than ever before. One ticket is valid for all events. All presentations will also be brought together in the Congress Centrum Ost at Koelnmesse. FIBO CAMPUS offers a wide range of topics with a total of 13 thematic strands: BGM, Fitness goes Health, HR Management, Physio, Sports Medicine, Therapy & Training, Nutrition, Functional, Aqua Fitness, Step & Dance, EMS Concepts, Digitalization and Body & Mind.
Tailor-made for gym operators
How much medicine can the fitness industry really take? How can BGM measures be implemented in my studio? And what modern back concepts are available? FIBO CAMPUS offers gym operators valuable input for expanding their own business model and improving their training offer. The focus is on strategies and differentiation tools as competitive factors as well as current trends and concepts.
Expansion into the health market
For studio operators, the opportunities but also the challenges in the healthcare market are great. Customer acquisition is the top topic here. In addition, Dr. Friedrich Krause, head sports scientist at the "reaktiv" therapy and training center in Kronberg, will provide information on "People's ailment no. 1 - back concepts for the fitness industry".
Digitalization in the fitness industry
Digitalization is changing work processes and living environments. This development offers numerous opportunities for the fitness industry. Exhibitors and associations will provide insights into the latest developments at FIBO CAMPUS.
BGM and personnel management
Occupational health management is a strong topic for the future of the fitness industry and FIBO CAMPUS is therefore dedicating a separate topic area to it. Here, visitors will learn how to successfully implement OHM. The focus of the "HR management in the fitness and health market" section is on the company's own employees. Qualified and motivated employees are the basis for success. Companies and associations, including the DSSV, will provide insights into concepts and best practices on FIBO Thursday.
From EMS to Group Fitness
One of the major trends of recent years is undoubtedly EMS training. Visitors to the FIBO CAMPUS will receive an overview of the new developments from FIBO exhibitors. The Functional Forum and Workout, Aqua Fitness, Body & Mind and Step & Dance theme strands are aimed at personal trainers and fitness instructors, as well as studio owners looking for new trends for their studios. In addition to theory, there will also be plenty of practice. The program will be presented by FIBO's partners - IFAA, Perform Better, Functional Training Magazin, Aqua Kolleg, Pure Emotion and GluckerKolleg, among others.
When, where and how?
FIBO CAMPUS will take place from Thursday, April 4 to Saturday, April 6 at the Congress Centrum Ost of Koelnmesse. FIBO visitors can simply upgrade their trade fair ticket to a congress ticket in the FIBO ticket store. One ticket, all options. The FIBO CAMPUS Ticket grants admission to all lectures. Visitors can put together their own personal timetable. Participants can collect valuable training points for many lectures. To ensure a comfortable journey, FIBO CAMPUS participants have the option of using the East Entrance and the adjacent East Parking Deck. A day ticket for the Campus costs 61 euros.
Source and image source: FIBO
Published on: 27 December 2018